Athletic Department Considers a Sponsorship Re-naming Memorial Stadium
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Curmudgeon
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Athletic Department Considers a Sponsorship Re-naming Memorial Stadium
A.D. Laird Veatch says, "[W]e are moving forward with securing naming rights for Memorial Stadium....if a naming rights partner is secured, one option under evaluation is removing 'Memorial' from the stadium’s official name."
I'm a traditionalist and a veteran, so Memorial Stadium would be my preference. But it appears that ship has sailed, so how about "Marching Mizzou's Home Field"?
I'm a traditionalist and a veteran, so Memorial Stadium would be my preference. But it appears that ship has sailed, so how about "Marching Mizzou's Home Field"?
Re: Athletic Department Considers a Sponsorship Re-naming Memorial Stadium
I don't think you're getting what "naming rights" are. Like Busch Stadium and the Enterprise Center.Curmudgeon wrote: ↑10 Feb 2026 14:51 pm A.D. Laird Veatch says, "[W]e are moving forward with securing naming rights for Memorial Stadium....if a naming rights partner is secured, one option under evaluation is removing 'Memorial' from the stadium’s official name."
I'm a traditionalist and a veteran, so Memorial Stadium would be my preference. But it appears that ship has sailed, so how about "Marching Mizzou's Home Field"?
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HoopsGuruII
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Re: Athletic Department Considers a Sponsorship Re-naming Memorial Stadium
I doubt that Marching Mizzou can bring much money to the table or sell many tickets to the games!Curmudgeon wrote: ↑10 Feb 2026 14:51 pm A.D. Laird Veatch says, "[W]e are moving forward with securing naming rights for Memorial Stadium....if a naming rights partner is secured, one option under evaluation is removing 'Memorial' from the stadium’s official name."
I'm a traditionalist and a veteran, so Memorial Stadium would be my preference. But it appears that ship has sailed, so how about "Marching Mizzou's Home Field"?
Kroenke Family Memorial Stadium is a lot more likely.
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edwin drood
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Re: Athletic Department Considers a Sponsorship Re-naming Memorial Stadium
Why not leave Memorial and add the sponsor name, like Hallmark Memorial Stadium. I too would hate to see the memorial aspect lost for a few dollars . More than 11,000 Missourians were killed or injured in WWI.
Re: Athletic Department Considers a Sponsorship Re-naming Memorial Stadium
The right sponsor might agree with that good idea and it would be a double sword win imo.edwin drood wrote: ↑10 Feb 2026 15:58 pm Why not leave Memorial and add the sponsor name, like Hallmark Memorial Stadium. I too would hate to see the memorial aspect lost for a few dollars . More than 11,000 Missourians were killed or injured in WWI.
The word Memorial would not detract from the sponsors name brand prominence and it would show class to leave a bit of the past in place.
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Curmudgeon
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Re: Athletic Department Considers a Sponsorship Re-naming Memorial Stadium
Strongly agree with both of you. Thanks.dhsux wrote: ↑10 Feb 2026 16:31 pmThe right sponsor might agree with that good idea and it would be a double sword win imo.edwin drood wrote: ↑10 Feb 2026 15:58 pm Why not leave Memorial and add the sponsor name, like Hallmark Memorial Stadium. I too would hate to see the memorial aspect lost for a few dollars . More than 11,000 Missourians were killed or injured in WWI.
The word Memorial would not detract from the sponsors name brand prominence and it would show class to leave a bit of the past in place.
Re: Athletic Department Considers a Sponsorship Re-naming Memorial Stadium
They did say they would offset losing the name with providing other ways (unspecified) to honor the state's fallen soldiers.
And, in reality, the overwhelming majority of the time, the term used to describe the stadium is Faurot Field. Which is mildly interesting b/c Mizzou Arena is not referred to as Norm Stewart Court.
And, in reality, the overwhelming majority of the time, the term used to describe the stadium is Faurot Field. Which is mildly interesting b/c Mizzou Arena is not referred to as Norm Stewart Court.
Re: Athletic Department Considers a Sponsorship Re-naming Memorial Stadium
Georgia Tech signed a deal a couple years ago to play at Bobby Dodd Stadium at Hyundai Field for something like $70M over 20 years. It had been Grant Field (not named for U.S.) for more than 100 years although some Georgia fans thought it should be named for Mark Richt, given his teams' success in Atlanta.
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11WSChamps
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Re: Athletic Department Considers a Sponsorship Re-naming Memorial Stadium
Any guesses on who puts up the dollars and gets the name?
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winonsports
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Re: Athletic Department Considers a Sponsorship Re-naming Memorial Stadium
Shelter Insurance and Equipment Share have had logos on the field for two seasons now
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HoopsGuruII
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Re: Athletic Department Considers a Sponsorship Re-naming Memorial Stadium
Sophie Cunningham, of course!
Re: Athletic Department Considers a Sponsorship Re-naming Memorial Stadium
I know this would be hard to measure, but is there any evidence that companies reap a boost in business from putting their name on a stadium? Does anyone pick Enterprise over Avis because they went to a Blues game two nights before?
Re: Athletic Department Considers a Sponsorship Re-naming Memorial Stadium
Double dip….woofy25 wrote: ↑11 Feb 2026 08:59 am They did say they would offset losing the name with providing other ways (unspecified) to honor the state's fallen soldiers.
And, in reality, the overwhelming majority of the time, the term used to describe the stadium is Faurot Field. Which is mildly interesting b/c Mizzou Arena is not referred to as Norm Stewart Court.
Sell the rights for the stadium
Name the actual field faurot…
Re: Athletic Department Considers a Sponsorship Re-naming Memorial Stadium
I bet a beer that doesn’t happen. Keeping “Memorial” wards off bad press. On the other hand, I don’t trust the Department of Money Collection either.Curmudgeon wrote: ↑10 Feb 2026 14:51 pm
…one option under evaluation is removing 'Memorial' from the stadium’s official name…
As to the suggestion of “Marching Mizzou Home Field”, some of you need to buy a sense of humor. Curmudgeon knows that isn’t going to happen even though we’d like it.
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Curmudgeon
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Re: Athletic Department Considers a Sponsorship Re-naming Memorial Stadium
3WE wrote: ↑13 Feb 2026 11:07 amI bet a beer that doesn’t happen. Keeping “Memorial” wards off bad press. On the other hand, I don’t trust the Department of Money Collection either.Curmudgeon wrote: ↑10 Feb 2026 14:51 pm
…one option under evaluation is removing 'Memorial' from the stadium’s official name…
As to the suggestion of “Marching Mizzou Home Field”, some of you need to buy a sense of humor. Curmudgeon knows that isn’t going to happen even though we’d like it.
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MizzouMarv
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Re: Athletic Department Considers a Sponsorship Re-naming Memorial Stadium
Norm Stewart Court at XPaigeX Mizzou Arena in front of Curmudgeon! That might not be long enough. (You're good for the $, aren't you, Curmudgeon?)
Now, on the football stadium, you have to leave Memorial in there. It was built 100 years ago & dedicated to the Mizzou students & alums who were casualties in WWI so omitting Memorial would be egregious. Whatever company wants to pay for the naming rights makes no difference to me. I'll still call it Faurot Field. Look at the other "naming rights" venues. The Blues' area has had so many names I can't even remember them all. So, let them get some $, name it whatever & we'll just stick with Faurot.
Now, on the football stadium, you have to leave Memorial in there. It was built 100 years ago & dedicated to the Mizzou students & alums who were casualties in WWI so omitting Memorial would be egregious. Whatever company wants to pay for the naming rights makes no difference to me. I'll still call it Faurot Field. Look at the other "naming rights" venues. The Blues' area has had so many names I can't even remember them all. So, let them get some $, name it whatever & we'll just stick with Faurot.