The cardinal attendance is speaking loud and clear because if

[cardstatman]

IMHO, the Cardinals severely lack in the marketing department. This past offseason was a fiasco of failing to control the narrative.

Once Chaim Bloom takes over, IMHO, the Cards should hire a GM whose focus is solely on marketing the team and its players to the fanbase. This does not mean more bobble-heads. Basically, they need a press secretary who feeds the media positive click-bait so the media does not have to be negative to get their click quotas.

In the distant past, the media voluntarily did the marketing for them. In turn, the media themselves also benefited since a large number of enthusiastic Cardinal fans translated into a large number of readers/listeners to Cardinals news/discussion. Talented media persons made baseball sound fun and exciting.

In the present, the media has changed to click driven metrics and negativity always drives higher clicks. However, in the long term negativity also drives lower attendance at games, fewer readers of Cardinal news, and fewer listeners to Cardinal discussion shows.

So being negative is suicidal in the long term to the media. Would you rather cover the popular Cardinals or the ignored Rays/Athletics?

It is also suicidal to the front office and will eventually drive down the franchise value relative to other teams.

Presently, both the front office and media are acting against their own best long term interests. As is their MO, the Cards have failed to adapt their strategy even though there is no media doing their marketing for them anymore.

Haray Caray and Jack Buck (and others) built the best fans in baseball. Their leadership taught fans how to behave and support their team.
The current media has been busy tearing it down for the past dozen or more years.

Chip Caray is a small step in the right direction, IMHO, but he hasn't had much to work with since the Cards have strayed from excellence on the field.

The whole notion that fans staying away from games and denying revenue will lead to more spending by the FO is a fallacy, IMHO. It will simply decrease payroll. Ownership is not going to operate at a huge loss to buy players hoping to win a few more games and fans will magically come back. This team has spent so poorly that spending more or less will barely affect their win/loss record anyway.

[Cranny]

IMHO, the Cardinals severely lack in the marketing department. This past offseason was a fiasco of failing to control the narrative.

Once Chaim Bloom takes over, IMHO, the Cards should hire a GM whose focus is solely on marketing the team and its players to the fanbase. This does not mean more bobble-heads. Basically, they need a press secretary who feeds the media positive click-bait so the media does not have to be negative to get their click quotas.

In the distant past, the media voluntarily did the marketing for them. In turn, the media themselves also benefited since a large number of enthusiastic Cardinal fans translated into a large number of readers/listeners to Cardinals news/discussion. Talented media persons made baseball sound fun and exciting.

In the present, the media has changed to click driven metrics and negativity always drives higher clicks. However, in the long term negativity also drives lower attendance at games, fewer readers of Cardinal news, and fewer listeners to Cardinal discussion shows.

So being negative is suicidal in the long term to the media. Would you rather cover the popular Cardinals or the ignored Rays/Athletics?

It is also suicidal to the front office and will eventually drive down the franchise value relative to other teams.

Presently, both the front office and media are acting against their own best long term interests. As is their MO, the Cards have failed to adapt their strategy even though there is no media doing their marketing for them anymore.

Haray Caray and Jack Buck (and others) built the best fans in baseball. Their leadership taught fans how to behave and support their team.
The current media has been busy tearing it down for the past dozen or more years.

Chip Caray is a small step in the right direction, IMHO, but he hasn't had much to work with since the Cards have strayed from excellence on the field.

The whole notion that fans staying away from games and denying revenue will lead to more spending by the FO is a fallacy, IMHO. It will simply decrease payroll. Ownership is not going to operate at a huge loss to buy players hoping to win a few more games and fans will magically come back. This team has spent so poorly that spending more or less will barely affect their win/loss record anyway.

The Cardinals have everything in place to have an exciting young team. They're set a every position in the field for multiple seasons. The fans will come back as the wins rack up, the weather warms up, and the kids get out of school.

[2ninr]

Everything about baseball is more fun with a stadium full of people. I hope the crowds return sooner than later.

[AnExParrot]

the cardinals were as good as dodgers the crowds would be like they use to. Amazing how winning is always the answer.

Your amazing insight is always such a pleasure to read, Joel!

Joel could never go this long without calling someone "fella." He could never hold it together this long to keep his tells from giving him away. That aside, even at Joel's dumbest, this guy makes him look like a genius.

[Vacardfan1964]

What’s a shame, is this team is playing hard, and the fans are taking it out on the front office. It’s not the players’ fault.

So, how does one share their displeasure with the front office? A incredible weak local media won't. The forum? Nope. I know you are loyal to the FO. Me? Not so much. I believe them to be cheats and liars. Billy the 3rd and Mo's disdain for the fans is sobering. The fans for the most part have spoken. At least a large faction have.

[Cranny]

What’s a shame, is this team is playing hard, and the fans are taking it out on the front office. It’s not the players’ fault.

So, how does one share their displeasure with the front office? A incredible weak local media won't. The forum? Nope. I know you are loyal to the FO. Me? Not so much. I believe them to be cheats and liars. Billy the 3rd and Mo's disdain for the fans is sobering. The fans for the most part have spoken. At least a large faction have.

Inept at times, okay. But cheats and liars? Isn’t that a tad harsh?

[AnExParrot]

What’s a shame, is this team is playing hard, and the fans are taking it out on the front office. It’s not the players’ fault.

So, how does one share their displeasure with the front office? A incredible weak local media won't. The forum? Nope. I know you are loyal to the FO. Me? Not so much. I believe them to be cheats and liars. Billy the 3rd and Mo's disdain for the fans is sobering. The fans for the most part have spoken. At least a large faction have.

Inept at times, okay. But cheats and liars? Isn’t that a tad harsh?

The Astros weren't hacked in your world?